UK Pubs – A Great Institution, but…
Pubs have to be worked at, operators can’t rest easy:
- Should be taken as read. Only sometimes, it isn’t…
- Operators have limited control over weather, football, smoking bans, supermarket prices etc.
- But they can determine their own behaviour – because if you can’t fill your beer gardens now?
Langton in the Lakes. On the ground findings. A few humble don’ts:
- …stop serving food at 2pm if you say you’ll serve till three
- …let your website get out of date / give incorrect information
- …leave your two Belgian Shepherds guarding the beer garden (and keeping it empty)
- …have workmen drilling skirting boards (and creating clouds of dust) over lunchtime
- …let the grass grow to thigh-height whilst advertising ‘beer garden to rear’
- …burn trash (cardboard & worse) in beer garden incinerators August lunchtimes
But do:
- …remember you’re serving drinks that can be had at a fraction of the price in the off-trade
- …acknowledge that punters need a reason to visit
- …remember that, even in tourist destinations, it’d be nice to see customers more than once
Conclusion:
- Langton loves pubs
- Really, it does but, and it’s a big but, they need to work for their money